Pre trailer buildup with Akshay Kumar

Akshay Kumar announces the trailer launch of his upcoming film – Selfie using funky filters, which resulted in 6 million views on IG.

Pre trailer buildup with Emraan Hashmi

Emraan Hashmi announces the trailer launch of his upcoming film – Selfie with the help of Alexa’s recommendations of the Selfiee Track which resulted in 6 million views on IG.

Cosplay x Trailer Launch Event

To celebrate Akshay Kumar’s illustrious fandom, a cosplay session was arranged for his fans at the trailer launch event where fans dressed up as the actor’s iconic characters.

#SelfieeMeinSelfie

An activity to gain selfies from real fans of celebrities from the industry in order to feature the photos at the end credits of the film. The activity fetched us over 300 entries.

A Guinness Record - Akshay Kumar Takes 184 Selfies With Fans In 3 Minutes

Akshay Kumar paid a special tribute to his fans by breaking the Guinness World Records title for the most self-portrait photographs (selfies) taken in three minutes.

#MainKhiladi Song Push Song Launch Event

An illustrous song launch event of the iconic song – Main Khiladi Tu Anari with 10,000 students at Raisoni College, Nagpur.